'The Future of Management' by Gary Hamel delves into the topic of management innovation. In a nutshell, the point of the read is that management innovation is often not only overlooked by managers, but also a key to being sustainably competitive.Gary emphasizes that our continually (rapidly) changing world will continue to require breakthroughs in management. And to make his point clear, he points to how not-so-long-ago, companies have radically changed the way they are run and how employees are treated. This is exemplified by the small-med businesses in the early 20th century to Ford Motors Company to Google.
Management Innovation is both fun and challenging. I think the games/web industry is a great testbed for such experimenting. I would claim that being able to perform such experiments is a reason I am an entrepreneur.

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